Unforgettable Moments in Sichuan: The Shouting Ceremony and Mingwei Facilities

by | Jan 22, 2026 | events, tea, Tea Travel

Unforgettable Moments in Sichuan: The Shouting Ceremony and Mingwei Facilities

During our recent visit to Sichuan Province, we had the extraordinary opportunity to experience the traditional Shouting Ceremony and tour the impressive Mingwei garden and production facility, both conveniently located near each other.

The Shouting Ceremony was truly a sight to behold. Though my photos hardly capture the scale, we were greeted by thousands of enthusiastic locals. The energy was electric, with crowds lining our route and creating an atmosphere of genuine welcome that’s difficult to convey through pictures alone.

Yu Lu, the Vice President of Export Foodstuff for the Chinese government is in some of these pictures. Despite her high-ranking position, she was remarkably approachable and engaging during our conversation.

This memorable experience took place near Yibin in Sichuan Province. Yu Lu arranged impressive logistics for our visit, including a convoy of buses and traffic control that allowed our group to travel smoothly between locations and to the Shouting Ceremony without delays.

The combination of cultural ceremony, industrial innovation at the Mingwei facilities, and the warm hospitality we received made this portion of our journey through Sichuan particularly special and insightful.

Thousands of Chinese people greeting the international delegation after the Shouting Ceremony in Sichuan China

Close up of Yu Lu, Australia, Mexico, Russia, Bangeldash representatives after the Shouting Ceremony with our fans

Another picture of thousands of Chinese people cheering and meeting the international tea delegation, including the head of Chinese exports and organizer the events Yu Lu, after the spring Shouting Ceremony in Sichuan China

Yu Lu the head of exporting food products for China, organizer of this trip with 

thousands of fans 

The adoring fans of the spring Shouting Ceremony in Sichuan China and of the internationally tea delegation. In the picture the English, Canadian, and Bangeldash delegations among others.

India, England, Canada, and Bangeldash representatives taking photos of our fans after 

the Shouting Ceremony

Man taking a picture of ancient tea wares I glass in the museum area of the Mingwei location in Sichuan China

Mingwei museum with an ancient and valuable tea pot

Picture of ancient Chinese tea pot in a covered glass display at Mingwei museum in Su=ichuan China

Mingwei tea museum with an ancient and important tea pot

Retail and museum at the Mingwei farms in Sichuan China

Inside the Mingwei retail area and not too far from the museum

Looking down the stairs I just climbed to go inside the Mingwei in Sichuan China

The Mingwei stairs after climbing them and some of the buses transporting the tea leaders 

Inside the production area of the Mingwei farm with fellow tea people in Sichuan China

Tea leaders, plus tea company owner we were visiting telling us about his business

Looking outside the bus seeing people waiting to see us and Shouting Ceremony in Sichuan China

Leaving the Shouting Ceremony, I guess I was on bus A4

Watching a video from the mountain next to us where the Shuting Ceremony in VIP seating in Sichuan China

Watching the Shouting Ceremony 

People on a crossroad because the road was barricaded for several busloads of leaders in the tea world on our way to the Shouting Ceremony in Sichuan China.

The roads closed so the several buses carrying the tea leaders to the 

Shouting Ceremony do not have to deal with traffic.

White tea brew in a glass teacup at the Shouting Ceremony in Sichuan China

White tea I drank a the Shouting Ceremony

Video of pre- Shouting Ceremony in Sichuan China with the camera showing the tea leaders in their VIP seating

VIP tea people watching ourselves in the video just before the Shouting Ceremony

Koi pond and looking at the people across from the pond at the location where we watched the Shouting Ceremony in Sichuan China

Koi pond and people watching the video of the Shouting Ceremony

Driving into the area where the Shouting ceremony will be watched. in Sichuan China

Almost to where we will park for the Shouting Ceremony

Walking to where we will watch the Shouting Ceremony with tea people who arrived before us in Sichuan China

Walking to where we will watch the Shouting Ceremony with huge drums drumming

Mingwei greenhouse in Sichuan China

Greenhouse at the Mingwei tea gardens

Huge drum used in the Shouting Ceremony in Sichuan China, just before we got to the parking lot to see the ceremony

Giant drum used for the Shouting Ceremony. He is drumming

Looking at ancient tea containers under glass in the Mingwei museum in Sichuan China

Ancient and priceless tea containers in the Mingwei museum 

Ancient matcha wares under glass in the Mingwei museum in Sichuan China

These are ancient matcha tea wares in the Mingwei museum